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Narrative Navigators-Narrative Coach Practitioners

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Hanging Your Shingle? Rebuilding Your Coaching Empire? Still in the “One-Day-When-I-Have-Time” Phase?

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Whether you're gearing up, leveling up, or stuck in analysis paralysis with 47 open browser tabs, now’s the perfect time to pause and actually design your coaching business instead of duct-taping it together one link at a time.

Here are a few questions worth asking before your dream job starts ghosting you:

1. What kind of client experience are you actually creating?

Is it warm and personal, or sleek and automated? Handwritten notes and Zoom intros—or Stripe buttons and automated email funnels?

Perhaps you prefer a real-time connection: every new client receives a live hello before anything else happens. Or maybe your nervous system—and your clients—like a “click here, pay now, start later” model.

Both are valid. Just don’t confuse “easy” with “intentional.”

2. What’s the actual client flow—from interest to invoice to integration?

Not “they DM me and I send them a PDF” (unless your PDF is magic).

  • Do they land on a site that makes them feel something?

  • Do they receive a beautifully designed welcome packet with expectations, logistics, and values?

  • Are they e-signing with something like Zoto or HelloSign instead of you printing, scanning, and panicking?

Map the steps like you’re building a theme park, not a corn maze.

3. How easy is it to pay you?

I mean, actually pay you—not “I’ll send you my Venmo after the session if I remember.”

  • Stripe? Venmo? PayPal? Zelle? Carrier pigeon with a checkbook?

  • Do you send automated invoices through QuickBooks, or is your billing system basically “vibes and follow-up emails”?

If your clients have to ask how to pay you, your system isn’t finished.

4. Are your tools serving you—or sending you passive-aggressive reminders?

Your tech stack should work for you, not feel like a full-time job in IT.

  • Calendly, Acuity, or something more complex like Dubsado—do you even need all of them?

  • Are your files scattered across Dropbox, Google Drive, and a flash drive you haven’t seen since 2018?

  • Is your CRM (wait, do you have a CRM?) helping you build meaningful relationships—or just gathering digital dust?

Consolidate. Automate. Liberate your time and your sanity.

5. Are you showing up like a human—or hiding behind your homepage?

If your website or social feed sounds like it was written by a bot who just read a self-help book, start over. People want to feel you—your story, your vibe, your conviction.

Don’t bury the best parts of your work under generic mission statements and stock photos of pebbles.

If you’re still in “figure it out” mode, that’s totally okay. But figure it out on purpose. Build something that feels like you—and functions like it’s ready. Because the world doesn’t need another coach with a killer offer and a confusing calendar link.

It needs you—with clarity, systems, and swagger.


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Well said. Your tech and systems should support your client experience and your success.

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